Google Adwords Tags & Analytics

Question

How are Google Adwords and Analytics tags? I need to check it out on a website I’ve never seen, I don’t know what it looks like. Could someone explain to me how I recognize them and where they are found ? The site is in classic Asp. Thank you.

Answer 1

An example of the page where we are:

(function (i, s, o, g, r, a, m) {
    i['GoogleAnalyticsObject'] = r; i[r] = i[r] || function () { (i[r].q = i[r].q || []).push(arguments) }, i[r].l = 1 * new Date(); a = s.createElement(o),
    m = s.getElementsByTagName(o)[0]; a.async = 1; a.src = g; m.parentNode.insertBefore(a, m);
})(window, document, 'script', '//www.google-analytics.com/analytics.js', 'ga');
ga('create', 'UA-5620270-42');        
ga('set', 'dimension1', '2604985');         
ga('set', 'dimension2', '|google|');         
ga('send', 'pageview');

Common things in these scripts that have different generations/versions is the client’s key, in this case UA-5620270-42 and the variable ga which as far as I can remember is used in all variants.