What is the meta tag with itemprop="image" attribute for?

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Out of curiosity, I used the Google Chrome option to view Google’s source code, and there I found a meta tag with an attribute itemprop="image".

Thus:

<meta 
content="/images/branding/googleg/1x/googleg_standard_color_128dp.png" 
itemprop="image" />

Does anyone know what that’s for? I’ve never read anything about.

html meta-tags

1 answer

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This refers to the schema.org site for processing microdata, Rich Snippets.

Imageobject

schema.org > Thing > Creativework > Mediaobject > Imageobject
An image file.
Usage: Over 1,000,000 Omains

That example of itemprop="image" is on this link above.

It is for the SEO of the site. It improves, and much, if it knows how to use. I use for products, services, social networks and images.

On the Google Developers website there is a test to see if Google finds structured data: Structured Data Testing Tool.

  • 1

    Thanks, man. You’re really helping me out :)

  • @Diego Souza with that then we can define type the image that will represent the site in the search engines?

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