As you said yourself, your app is "just a link to the site".
According to the guidelines:
Your app should include Features, content, and UI that Elevate it
Beyond a repackaged website. If your app is not particularly Useful,
Unique, or "app-like," it doesn’t Belong on the App Store. If your App
doesn’t provide some Sort of lasting entertainment value, or is just
Plain creepy, it may not be accepted. Apps that are Simply a Song or
Movie should be submitted to the iTunes store. Apps that are Simply a
book or game guide should be submitted to the iBooks Store.
In short, your app should contain features, content and UI that differentiate it from a simple website. If your app is not useful, it should not belong to the App Store.
Ask yourself: what’s the difference between the user downloading your app or manually creating a shortcut on the home screen?
I get it, even worse I tried to "trick" him with a splash screen, and yet he slashes the app. I posted the same on android and it worked, I thought Apple would also accept. The way is to guide the user to add the page link, but it is something that is not intuitive for ordinary users, so the app suggestion that is easier for the user to understand. Thank you very much, apple is a new platform for me.
– user39564